Authors Posts by Sam Lapham

Sam Lapham

2 POSTS 0 COMMENTS

Dare to be different, or the Devil we know?

Everyone should be watching Daredevil

Loveable rogues: why we love a good villain

The old proverb that a hero is only as great as their villain is a valid concept. In order to understand a villain, we...

Popular

Nuffield students defend Noah Carl after “racist pseudoscience” petition

Three Nuffield PhD students have signed a letter defending the former Nuffield fellow Noah Carl, after he was denounced in a petition signed by...

New taxi hailing app launches in Oxford

The startup's CEO wants to make taxis "more accessible and affordable"

What’s next for Theresa May?

Major constitutional changes must not be carried out without adequate support

If Merkel Says Auf wiedersehen, what’s Next for Germany?

The German people must decide what they want, and whether the CDU will be able to provide it, whoever leads them.
picture of food arranged to look like the chanel, louis vuitton, fendi and gucci logos

Branding Matters

What does it take to make a strong brand? Apparently not the same as it did five years ago. Georgia Watkins analyses the shift in branding strategies and the rise and fall of the logo.