An Oxford University spokesperson has quashed rumours that the University is planning to launch a perfume and aftershave range.
The denial was prompted after national papers reported that perfume bottles featuring the University coat of arms were soon to be on sale. It was claimed that the University was seeking new ways to exploit the Oxford brand.
A University spokesman confirmed that the idea had appeared on a ‘mood board’ produced by Oxford Limited, which works to promote the University’s name, but stated “The University of Oxford has absolutely no plans to produce a perfume.”
“All products created by Oxford Limited are designed to be relevant to the history and accomplishments of the University of Oxford… We do not feel that a product such as perfume would be relevant.”
