The perils of the high street: Zara’s polka dot dress.

Should we exclusively shop second hand? The appeal of the "brand-new" and why fast fashion means we all wear the same thing
archie comics betty and veronica

Themed beauty branding: a flimsy ploy or a cultural cornucopia?

Why themed collections can be more than a marketing ploy if they're done well

“Oh, what a beautiful claw!”

Why male designers are fascinated by 'deformed' women

Time to tilt the lens – why is the fashion industry...

Part 1 of a two-part series With crammed shops, an almost complete absence of disabled people on catwalks and...

Luxury fashion in 2019- will it ever be ‘accessible’?

Anna Wintour once said that one of the things she adored most about the fashion industry is its constant drive to evolve...

Sustainable Summer: the best eco-friendly swimwear

Graphics by Eloise Newman As summer rolls around and the days get (mildly) sunnier, it’s easy to get...

Ballroom Brutalism

Models left to right: Joe Cresswell, Toyin Ihinmikalu, Lily Parmar, Kate Whittington, Rebecca Wright, Cyara Chaska Wilsenach, Katy Jenkinson

Hybridity and gendered versatility are the way forward in fashion

I think it’s uncontroversial to claim that gender has been integral to fashion since it’s very creation. Garments have historically been essential expressions of...

Reviving Retail?

What retailers are actually looking for is offering the right kind of new experience, something that doesn’t make the consumer feel uncool; something that offers them something truly different to what they can get online.

A round-up of spring 2019 beauty trends

‘Florals? For Spring? Ground-breaking.’ (Opening a fashion article with that quote? Ground-breaking.) Except, Miranda Priestly’s eviscerating dismissal (coupled with a withering stare)...
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